The defining characteristic of dropshipping is the ability to sell products online without ever dealing with inventory. What does this mean in practice? For one thing, vastly reduced time to bring your store from dream to reality. AliExpress dropshipping is hands down the quickest way to dip a toe in eCommerce or to start building your digital empire.

This doesn’t mean it’s easy- any business takes time and effort to build. Read on for an exploration of the ways that AliExpress dropshipping can kickstart your entrepreneurial goals.

Why AliExpress Dropshipping is the Fastest Way to Start an Online Store

1) The product already exists, you just need to find customers

2) The process from order to delivery is largely taken care of by other people

3) It’s totally possible to start an AliExpress dropshipping business while keeping your day job

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1) The product already exists, you just need to find customers

The great thing about getting started with AliExpress dropshipping is its simplicity. Find products in your niche, connect with and vet manufacturers to make sure they are reliable, then start selling. Marketing is generally the most labor-intensive aspect of the process.

The good news: once you’ve set up a store, social profiles, a blog, etc. it’s just a little work every day to reach new customers and grow your base. You’ll likely find that your biggest expenses come from marketing. Google AdWords, Facebook Ads, and other forms of paid advertising can be incredibly helpful for getting your store in front of new eyes.

You’ll generally find that it’s worth using paid advertising in small increments at first to build up your audience over time. Segmenting via Facebook Ads gives you a chance to focus in on your ideal customer and test different combinations of visuals and text. By spending only a little at a time, you can see what resonates and brings in profits and what can be trimmed back.

Need to brush up on your digital marketing skills? Luckily, we have tons of resources to get you going, from writing great product descriptions to designing your page for conversions, to innovative ways to promote a product and perfect your brand voice.

Price tags on a blank space representing getting started with AliExpress dropshipping via Selz, which is the fastest way to start a dropshipping store. AliExpress dropshipping is easy with Selz and FounderU will take you through the steps.

2) The process from order to delivery is largely taken care of by other people

Dropshipping means no more last minute runs to the post office to get your products out in time. Running an AliExpress dropshipping store relies on you working as middleman- advertising products, connecting with customers, and forwarding order information to the manufacturer. Fulfillment is generally out of your hands.

A couple notes to make the process run more smoothly:

  • Take time selecting the sellers you work with. Ask lots of questions. You will want to make sure they are trustworthy, reliable, and easy to communicate with.
  • Regularly check in on the products you sell on your store to make sure your AliExpress dropshipping partner has enough inventory. You don’t want to get caught trying to fulfill an order when the item is out of stock.
  • Look into ePacket shipping and use it if possible- it’s cheaper and quicker than other options. Read more about ePacket shipping here.

Sound good? For many entrepreneurs, the hands-off nature of dropshipping is a dream. Keep in mind, though, that relying on others can be stressful at times. Be prepared to respond to customer questions in a timely manner. Set up a refund policy, knowing that it will affect your bottom line. Remember, customers are far, far more likely to spread word of a bad experience with your business than a good one, so do everything you can to keep your interactions helpful and pleasant. Check out our guidelines on providing great customer service online here.

Mailboxes representing getting started with AliExpress dropshipping via Selz, which is the fastest way to start a dropshipping store. AliExpress dropshipping is easy with Selz and FounderU will take you through the steps.

3) It’s totally possible to start an AliExpress dropshipping business while keeping your day job

Dropshipping doesn’t take a large financial or time commitment while getting going. After the initial push to find sellers, build your store and list products, 10-15 hours a week is generally enough to grow your business and reach new customers. Rather than funneling a lot of time and money into building up and maintaining your inventory, you can put those resources towards advertising.

Remember, though, that the process will be gradual. It takes time to build any business, and your revenues will likely remain low for several months while you find your footing. It’s generally helpful to sell products that have a higher cost so that each sale covers more of your bottom line.

Think of the products that you choose to offer as tests. Some will do better, some worse, and refusing to get discouraged is key to success. Hone in on the parts of your business that are working and gradually scale them up, while cutting back the fluff.

Consider offering an inexpensive (or free!) digital download as a way to build interest in your store and grow your authority. An eBook or another resource related to your niche can be a great tool.

So you’re ready to get going- how will you find your niche? Do some research on products that are currently selling well. Check out our enormous list of side business ideas for inspiration. Spend some time thinking about products that would be excited to advertise and sell.

Read through our ultimate guide to AliExpress dropshipping here to learn more about the process, and let us know if you have any questions in the comments!