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Have you been considering setting up your own WordPress ecommerce website?

We frequently get asked questions about adding ecommerce to a WordPress site by people who want to monetize their content. There are a lot of reasons why you might want to set up ecommerce on WordPress.

You might be a blogger who’s looking to sell their own ebooks, or an artist wanting to sell video tutorials.

This post will show you how you can set up ecommerce on WordPress in just a few minutes using Selz. In fact in just four simple steps.

For this post, we’ve made the assumption you’ll already have a WordPress site. If you’re just getting started and need to know how to set up a WordPress site from scratch, read more here.

Why Using Selz for WordPress Ecommerce is a Good Idea

Selz is ideal for WordPress users who want to sell digital products like ebooks or videos, sell services like coaching, or want to sell physical products.

Selz plays nicely with WordPress:

  • A simple and powerful free WordPress ecommerce plugin is available
  • Quick to set up and use with no coding – you’ll be finished in minutes
  • No third party payment processor needed – Selz securely handles the payments for you
  • Works with any WordPress themes – no having to buy a special ecommerce compatible theme
  • Powerful and simple to use features are built in – discounts, pay what you want, inventory management, analytics
  • You can customize your store using a range of free and low priced apps – add a shopping cart, buy with Paypal, tax invoices, and product reviews

You can use the free WordPress ecommerce plugin, or copy and paste a few lines of code. Both will work and are quick to do.

Easy to Use Free WordPress Ecommerce Plugin

Watch this video if you want to see for yourself how simple and powerful it is to set up WordPress ecommerce using the free plugin.

It’s now time to start turning our WordPress site into an ecommerce website in just 4 steps.

Let’s get started.

1. Install Selz WordPress Ecommerce Plugin

Log in to your WordPress site and go to the Dashboard.

Click on to your Plugins menu button to access the plugins section. Click Add New.

In the search box type Selz and click Search Plugins. It might take a few seconds to do the search, it will then show the Selz plugin like this:

WordPress ecommerce is simple and powerful with the free selz plugin

You can now install or update Selz WordPress plugin. It shouldn’t take more than a few seconds.

2. Open Your Free Selz Account

We now need to create our products in Selz.

Creating an item in Selz is quick. It should only take a couple of minutes. New Selz users are always amazed at how easy it is to do.

Open another tab in your browser and go to Selz. Open a free account which takes a few seconds.

3. Create Your Products

Look on the left navigation panel, then click Items > All > Add an Item. Choose whether you’re selling a physical product, digital product, or service.

Once you’ve selected what kind of products you’ll sell, add the title, description, price, and quantity.

It's simple and powerful to add physical products, digital products and services to your Selz store

Next is pricing. You can set an original price, make your item free, or allow buyers to set their own price (and set a minimum price if you like).

You’ll sell more products with images, and you can add up to 25 images and 1 video or audio file to your item listing.

Choose a category, then variants and licenses if they apply to your products.

You can edit your products at any time.

When you’re finished, click Save and you’re done!

Choose a Buy Now Button, Widget, Cart, or Store

Select what kind of ecommerce option you want to embed on your site, and adjust the color, images, and other details to match the branding of your website, then copy the HTML of your finished button, widget, cart, or store.

4. Add Your Product to Your Site

Now that you’ve created your product in Selz, you’re ready to add your ecommerce store to your WordPress site.

Selz back end for adding a button widget cart or store with wordpress ecommerce

Go to the WordPress page or post where you want your product to be shown, and paste the code into the HTML of your post or site. Click Save, and you’re done!

Congratulations. You’re Finished!

In four simple steps, you have a WordPress ecommerce website with a professional and streamlined checkout.

The checkout has been optimized to make it easy for your customers to use (which means more sales for you).

It also works well on different screen sizes and devices (which means customers can easily purchase using their tablet or smartphone).

Now you can focus on promoting your products and tracking sales with the built-in analytics and inventory management in your Selz account.

Extend Your New Online Store

You can extend the functionality of your WordPress store with one of the many free or low priced apps available.

Popular apps are available for custom receipts, sending tax invoices, or showing product reviews using Disqus or Yotpo.

For many WordPress users, one of the most important assets is an email list. Adding customers to your email list is simple and powerful using our integrations that connect your Selz account to your MailChimp, AWeber, or Campaign Monitor accounts.

Happy selling!

About the author

Geoff Austin

Geoff Austin

I talk and write a lot. Some of it about ecommerce, selling online, startups, SEO, digital marketing.

Currently, head of analytics for an automotive business in Sydney, facilitating a culture of data-driven decisions. Delivering data-based insights and intelligence.

Chauffeur to twin daughters and a pizza chef master.

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