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This week, we’re catching up with Matt Halpern of GetGood Drums and the internationally known band Periphery. Matt got our attention because his newest digital product, the Matt Halpern Signature Pack, launched on Selz Tuesday, June 14, 2016.

On top of being best known internationally as the drummer for Periphery, Matt is also a teacher on CreativeLive, public speaker, educator, and motivator.

Once you read this interview, you’ll know why Matt’s been successful at all of these and hear his inspiring ideas on entrepreneurship, doing work with integrity, and 6 solid pieces of advice for new entrepreneurs.

Let’s dig in!

First, let’s get to know each other a little bit! We’d love to hear more about you, so tell us a little bit about who you are, what you do and how you got started, and also where you’re based.

My name is Matt, I’m from Baltimore, Maryland and I am an entrepreneur! I love music, dogs, food, and a whole lot more about life. I am the drummer in the band Periphery, an educator and speaker, and founder of multiple businesses including The Entertainment Institute, Deep V Apparel, and GetGood Drums, LLC. GetGood Drums is a software company based in Baltimore, MD and we make virtual musical instruments for musicians, producers, and songwriters. Our current focus is to create the best sounding and most versatile drum samples on the market!
What are some of the ways that you make a living doing what you love online?

Aside from offering our GetGood Drums products for sale online, I earn a living by offering many products and services. This includes the sale of digital and physical music, apparel and merchandise, and the exchange of information by way of education and coaching.

How do you use Selz to sell online?

GetGood Drums uses Selz as our ecommerce solution to sell our products online.

When did you start to realize that your small business was working for you?

At GetGood Drums we’ve been passionate and confident since we started to work on the business in 2015. We just launched on June 14th, 2016 and the feedback so far has been overwhelmingly positive! We are committed to providing the best products and service for our customers because that is what they deserve.

In return, we hope they will use our products to the fullest extent, and be open and willing to share their feedback with us so we can continue to provide them the highest quality possible.

For new creative entrepreneurs, what are some words of advice for when you’re just starting out?
Believe in your idea.
Do your research and know your market. Spend time planning and hedge your bets. Don’t go at it blind. It’s always a risk to start a business, but there are always ways to minimize that risk and position yourself for success.
Don’t get bogged down in the details – start small and simple, and don’t worry about perfection out of the gate.
Be humble, welcome feedback, and aim to provide as much value for your customers as possible.
Be patient, be persistent, and make sure that you are in love with the work you are doing. If you are, then no one will work harder than you and the work won’t feel like work.
Most importantly, be a “do-ist”. Don’t just talk about the idea, go make it happen. Execute. It doesn’t need to be perfect, it just needs a starting point. Get it out there, look for feedback, and tweak as you go. As long as you communicate with your customers and show them value, they’ll appreciate your efforts and support your endeavor.
A lot of solopreneurs find it hard to stay productive and organized when it’s just them doing all the work. What are some of your favorite tools for staying productive and organized?

I think the biggest point here is to love the work you’re doing. If you love what you’re doing then you’ll be happy and excited to get the job done each day. It’s always great to set deadlines for yourself, set reasonable goals with real incentives to make sure you reach and celebrate the small victories each day, and most importantly be self-aware. Know your weaknesses and your strengths, and aim to build a team around you who can do the things you’re not good at it, so you can focus on your strengths for growing the business.

What does a typical morning look like for you and how does it impact your success as a small business? Are there any specific things you do to start your day off right?

I think this is different for everyone, but for me getting an early start is key. Most people function in the 9-5 business world even if you don’t, so get yourself accustomed to an early start. I also make my bed each morning, stick to the usual bathroom routines, and reward myself for completing those first tasks of the day with a delicious breakfast. When you start your day by successfully completing those simple tasks it puts you in a great mood to achieve in your business as well.

What can a typical day look like for you?

My days are always filled with different tasks and interactions. I’m never in the same place and I work remotely quite often. The things that are typical each day but never taken for granted are my positive attitude, love for my work, and appreciation for what I do have. I also exercise and build in time for my health, family, and dogs, AND I always make time to eat well!

If you could sum up your experience as an entrepreneur in 3 words, what would they be?

Patience Persistence Positivity

What’s next for you?

GetGood Drums has some more great products on the horizon and I’m looking forward to the work I get to do each day!

Any last words for our readers that you’d like to impart?

Don’t worry about what other people think! If you believe in what you’re doing, and your work is authentic, then you’re on the right path. Be willing to go all in for what you love, don’t be afraid to ask questions, and don’t let your doubts ever get in the way of your dreams.

About the author

Kristen Runvik

Content strategist and holistic herbalist with experience in collaborative content creation and strategy implementation, multidimensional and highly creative content development, ecommerce growth, and medicinal plant, flower, and herb expertise.

Kristen is also the Founder of Lagom Body Co., a multidimensional skincare and lifestyle brand.

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