Let’s start with why you would want to give digital products away for free.
You’re running a business, and you need to be making money – right? Well, in the words of Tom Peters:
The whole damn point was to share my ideas.
If you’re really passionate about what you do, chances are that there are some ideas that you feel you need to shout from the rooftops.
And if you’re selling other content or products of value, then you want to get the word out with free digital products that showcase what you’re doing.
Giving away freebies is an amazing marketing tool when used correctly.
You’ll be able to share your message, establish yourself as an authority on your chosen topic, and most importantly, get people excited about the possibility of buying other products from you. It’s also a nice way of saying thanks to your loyal followers.
Ideas for Free Digital Products
Here are a few ideas for free digital products:
Graphic designer? How about a photoshop plugin that shows off your talent and keeps you top of mind?
Blogger? Repurpose your best blogs into an ebook.
Musician? Your live recordings would make a great streaming video.
Looking for more ideas? Check out this list of 40 small business ideas for digital products.
Free Digital Products with Selz
To give away digital freebies using Selz, all you need to do is sign up, create a digital product listing on the Items page. Instead of adding a price, though, check the ‘Free’ box.
Share it through your social media and embed it on your blog and you’re done! We take care of the digital delivery for you.
Learn more about digital downloads and Selz in this video: