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Down to the smallest details, your site should be showcasing your brand to your audience. And there’s nothing worse than an garish ‘Buy Now’ button sitting on your otherwise classy site, right? Purchasing from you should be a seamless, on-brand experience, so that’s why we have enhanced our ‘buy now’ buttons and widgets to be color customizable!

To create your custom colored Buy Now button
Go to your share page as your normally would and select ‘Get a button’ or ‘Get a widget’.
Choose which button orientation you’d like, then click on the color below.

Drag your color picker around until you get the color you want, and then click on ‘Copy embed code to clipboard’ and embed that into your site or post as you normally would. You now have a custom colored buy now button.

And you’re done!

Photo Credit: _Hadock_ via Compfight cc

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About the author

Melissa Whidjaya

Melissa is the co-founder of Bloombox Co. Bloombox Co works to connect flower growers and flower buyers, creating a distribution system that reduces waste, improves profitability for growers, and removes barriers to consumption, providing flower lovers with a fresher, more sustainable product than ever before.


  1. kevin

    Hi. Is there a way to use our own image button instead of the selz button?

    1. Kristen

      Hey Kevin, if you want to use your own image, you’re welcome to do so by linking your button to the Selz item URL.

  2. mobile web

    I think everything posted made a lot of sense. But, consider this, what if you were to
    create a awesome headline? I am not saying your content is not solid., but what if you added a headline that grabbed
    people’s attention? I mean Custom Colored Buy Now buttons now
    available on Selz is kinda vanilla. You ought to glance at Yahoo’s front page and watch
    how they create post headlines to grab viewers to
    open the links. You might add a video or a
    pic or two to get people interested about what you’ve written.
    Just my opinion, it could make your posts a little livelier.

    1. Melissa Whidjaya

      Thanks for the feedback – we’ll try to be more attention grabbing in the future.

  3. Geoff

    There has been some great research done on how changing colours of buy buttons can increase sales conversion. Once case study from Kissmetrics showed that changing the button from green to red, increased conversions by 21%.

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