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We always want to make sure that every type of online store can use our Selz themes. We make themes with maximum conversion in mind, something every online seller needs! 

Whether you’re selling ebooks or earrings, there’s a theme that’s probably going to fit your needs. Of course, some people have higher aspirations. That’s why websites like feature thousands of themes made by independent ecommerce website developers, to custom-fit their needs.

We love freedom, it’s part of our entire philosophy, so that’s why we’ve taken on the WordPress-esque approach to themes. You can now create your own Selz theme and upload it into the platform to use for your own store.

What does this mean for me?

There are two reasons why we’re taking this approach. First, we want ecommerce website developers to be able to create their own themes and sell them to Selz users. Second, we want our Selz users to have more options when it comes to themes. It’s a win-win for everyone.

If you’re an ecommerce website developer, we encourage you to create your own Selz theme and even test it in your own store.

We have a nifty online IDE that you can use to edit themes directly on our platform. To get started, simply duplicate one of our existing themes and choose Edit HTML & CSS from the dropdown alongside the Publish button.

 If you prefer to develop locally on your own machine, we encourage you to check out our Selz Theme Kit app tailor-made for this purpose.

Main image for this article about the Selz theme kit vs the Shopify theme kit for ecommerce website developer

How to upload your theme:

Once your theme is ready, go log in to your Selz account and access the Installed Themes view in the Store channel dropdown. 

From there, click Add Theme at the top of the page, then name your theme and upload its contents. Make sure to use a .zip file.

If you’re working with Selz Theme Kit, you can upload and deploy your theme in a single step via the deploy command.  Alternatively, you can package your theme into zip file for manual upload using the package command. For more information check out the docs.

We can’t wait to see what you create!

About the author

Molly Corless

Molly has been marketing for small startups for over 5 years. From marketing automation to Facebook ads to copywriting, Molly has figured out the key to growing a business from the ground up. She lives in rainy Portland, Oregon with her dog named Hamms.

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