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Black Friday and Cyber Monday are only days away now, so hopefully you’ve finalized your item listings and store, holiday discounts, and your email marketing plan over the coming days.

Although you may think everything’s been done to prime your store for Black Friday and Cyber Monday, we’ve got a few more details you must consider before the big days. Since there are only a few days left, check out our quick and easy tips for prepping for Black Friday and Cyber Monday.

8 Easy Ways to Prep Your Store for Black Friday and Cyber Monday

This article covers some of the easiest ways to prep your store. Been procrastinating? This list is for you. If you haven’t even thought about Black Friday or Cyber Monday, start here and get your store primed.

Learn:

How to put up your store if you haven’t yet
How to choose and prepare discount codes
How (and why) to set up your abandoned cart emails

Check out the 8 easy ways to prep your store for Black Friday and Cyber Monday.

Last Minute Ways to Get Ready for Black Friday and Cyber Monday

Our list from last year, this post gives some solid, last minute strategies for your online store. Plus, learn some tips and tricks to promoting your store and items to break through the noise of the Black Friday and Cyber Monday madness. This is perfect for those of you with solid products and offerings, but anyone can glean inspiration from the list.

Learn:

How to create a bundle or limited edition product
Why you should consider free shipping for the holidays
Quick ways to promote your store and products

Read the Last Minute Ways to Get Ready for Black Friday and Cyber Monday

11 Tips To Increase Holiday Sales With Email Marketing

Email marketing is still king when it comes to sales: don’t let anyone fool you otherwise! Now is the time to set up your email communications through the next week, including abandoned cart emails, custom receipts (with upsells), and ideas for checking in throughout the holiday season, not just Black Friday and Cyber Monday.

Learn:

How to invite buyers back with Abandoned Cart emails
Craft different email types for the holiday season to crush your sales goals
How to encourage engagement with your brand with giveaways and contests

Read the 11 Tips To Increase Holiday Sales With Email Marketing

18 Expert Tips for Boosting Sales After Cyber Monday

We reached out to some of our favorite bloggers and expert online marketers to get their BEST piece of advice. With tips from Jeff Bullas, Nathan Chan, John Paul Aguiar, Jo Gifford, and Rebecca Tracey, you’re bound to learn something you can do immediately.

Learn:

Why you should consider using Twitter
The 80/20 rule of promoting and creating content
Why following up with your customers can increase sales
Why your ‘why’ is more important than the ‘how’
Ideas for an extended discount to boost your sales

Check out the 18 Expert Tips for Boosting Sales After Cyber Monday

Onto you!

Go make your online store and marketing awesome, then come back and let us know what you improved with a comment below. We’ll be waiting! Need help or advice? Leave us a comment and we’ll give you some ideas, too.

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About the author

Kristen Runvik

Content strategist and holistic herbalist with experience in collaborative content creation and strategy implementation, multidimensional and highly creative content development, ecommerce growth, and medicinal plant, flower, and herb expertise.

Kristen is also the Founder of Lagom Body Co., a multidimensional skincare and lifestyle brand.