Click. Buy. Send. That’s the eCommerce cycle. It’s not that complicated. All you need is an eCommerce solution that helps you process sales transactions. Right? Well, not quite. Not all eCommerce solutions are created equal. If you’re looking for alternatives to Gumroad, you’re probably familiar with how this particular service works.
It’s an easy solution to use and lets you sell in a wide variety of places like blogs, social media, and websites. It’s not a bad choice when it comes to choosing an eCommerce solution, but it lacks many of the features needed to be a true eCommerce platform (it won’t give you customisable online store for instance) and when you take a closer look at their fees, they may start cutting into your profits.
So if you’re looking for a full eCommerce platform that is still as easy to use as Gumroad, consider Selz. It’s an easy online selling solution that has a ton of innovations that Gumroad simply doesn’t have. It’s also very affordable and has the tools and resources to help grow your business.
This quick guide will highlight the differences between Gumroad and Selz so you can make an informed decision on which eCommerce solution is best for your unique business.
Gumroad was founded in 2011 with the intention of “making selling as easy as social sharing”. The platform was developed with creators in mind, making it simple for creative entrepreneurs to connect with their customers directly. Gumroad is an “all-in-one solution” designed to place the emphasis on the product. It has become a popular platform for artists, designers, authors, and other creative entrepreneurs.
How Gumroad Works
Gumroad works virtually anywhere online. You simply list your product on the Gumroad dashboard and you’ll get a link that you can share. You can also set up a widget to integrate on your own website or have a Gumroad landing page.
With Gumroad, you can choose to send your customers directly to a single product page, or to your entire profile where they can see multiple products at once. According to Gumroad, “if you make stuff for people to buy — Gumroad is for you.”
Gumroad also has a new feature called “Discover” that recommends your products to customers who buy from other Gumroad sellers. If you enable the Discover feature, your products may be recommended on receipts and download pages. This feature adds an extra 10% to each sale’s processing fee, which brings the free plans price to 18.5% per sale.
Gumroad isn’t a bad eCommerce choice and may be exactly what your business needs. However, there are a lot of innovations and features that Gumroad doesn’t offer, which may cause you to miss out on important sales. There are lots of reasons people are looking for alternatives to Gumroad, and this lack of innovations and features is one of them.
Established in 2013, Selz has offices in the United States and Australia to cover world time zones. Selz offers a simple selling solution for online stores, blogs, existing websites and social channels. Business News Daily calls Selz the “best ecommerce software for digital downloads”.
How Selz Works
Like Gumroad, Selz is a simple online selling solution and helps you make sales on multiple platforms (social media, blogs, etc.). Unlike Gumroad, Selz offers sellers a free eStore that is an actual website that Selz hosts, not just a landing page. Upgraded Selz plans also offer options like adding additional pages to your store such as ia blog or an About Us page. If you’re looking for alternatives to Gumroad, let’s keep looking at what Selz offers that Gumroad may not.
Selz platform allows you to create an entire customizable eCommerce website with ease. Here are some examples of actual Selz users selling from various sites:
Selling from your own website
Here’s how Taking Cara Babies uses Selz to embed products on their website:
Selling from a Selz Store
Get Wed created an eStore using the Selz store editor on the platform to sell their wedding guide. Selz hosts the entire eStore which can be customized on the Selz dashboard:
Creating Sales Opportunities on Your Blog
Leona, the founder of Fit Your Dreams, adds a Selz widget on her blog to sell her products and share her videos:
Social Selling on Facebook
With the explosion of social media, eCommerce solutions have found new ways to connect with potential customers. Selz offers a free Facebook app that makes it easy to sell directly from your social media profiles.
Alternatives to Gumroad: What can you sell?
If you’re looking for alternatives to Gumroad, it may be because you have found that you can’t sell a certain product on Gumroad. While Gumroad could be a great option for physical or digital downloads, your options are limited to just that. Let’s take a look at the type of products you can sell using Selz vs. Gumroad:
- Physical products (crafts, beauty, clothing, etc.)
- Digital products (eBooks, videos, apps, etc.)
- Physical products (crafts, beauty, clothing, etc.)
- Digital products (eBooks, videos, apps, etc.)
- Services (coaching, consulting, etc.)
Gumroad does not allow sellers to sell any type of service, which may limit your online store’s potential. For example, you may be selling pre-made nutrition plans as PDF downloads, but one day decide you want to start doing one on one nutrition coaching with some of your customers. With Selz, this would be an easy option as you have the ability to sell your coaching or consulting services alongside your digital products. However, if you were using Gumroad, you would not have this option and you would find yourself searching for alternatives to Gumroad in the future.
Alternatives to Gumroad: Pricing
Now that you know a little about what Selz and Gumroad offer, your next question is probably about price. And that’s a smart way to compare eCommerce solutions and find affordable alternatives to Gumroad.
However, the eCommerce game is all about features. Price certainly matters, as every eCommerce solution offers different features for each level of their service. So to really compare Gumroad and Selz, we have to break down each plan to see what they offer and understand what you need to make your business succeed. We’ll start by seeing what types of plans each service offers and then move on to a features comparison.
Selz has three plans available. While still extremely affordable at $29 per month, Selz’s most popular Standard plan has unlimited items, no transaction fee and a low processing fee. Unlike Gumroad, Selz also has annual plans, offered at a discounted rate.
Gumroad’s pricing structure is much different than Selz. Gumroad only offers two plans: free and a premium option. Let’s take a look at these two plans:
The Bottom Line:
Price wise, Selz and Gumroad are pretty similar. Each offers a free option and a premium option. Gumroad’s processing fee is higher at 3.5% compared to Selz at 2.9%. For some, this difference may be enough to make a decision, but for others we need to dig a little deeper.
We need to compare the features from two plans and dive a little deeper into Gumroad’s Discover option to see if it’s really worth an extra 10% per sale.
Alternatives to Gumroad: Features & Resources
A good eCommerce solution is one that helps you grow your business, not just process your sales.
To get an idea about how these two platforms stack up against each other in terms of helping the seller grow, let’s look at the features each platform offers in their top plan. Here’s a comparison between Selz’s Pro Plan and Gumroad’s Premium Plan with a list of features they both offer:
While this chart gives you a clear look at the comparable features of Selz and Gumroad, each platform has a few standout features we need to investigate. While Gumroad may offer a unique “Discover” option, my guess is that Selz is not too far behind in offering that soon. Plus, Selz has even more additional features that likely outweigh the Discover feature. This is yet another reason why lots of people have started looking for alternatives to Gumroad. Let’s take a closer look at each of these features to help you decide what your business needs.
Gumroad’s Discover Feature
Gumroad’s most unique feature for sellers is their Discover option. Recommended products will show up on receipts of similar products and on downloaded pages. Gumroad Discover is like a marketplace where sellers can see what other Gumroad sellers offer, similar to Etsy. While it does open up the opportunity to make additional sales with little to no marketing efforts, any sale made through this feature will be charged an extra 10% per sale.
Here’s a few recommendations in the Food and Cooking section:
Selz’s Abandoned Cart Feature
Over 67% of online shopping carts are abandoned before the customer completes a sale. Yet these are not all lost sales. Selz’s Abandoned Cart feature helps you win back these customers by sending gentle email reminders with an incentive to purchase your product.
With Abandoned Cart emails, you can:
- Recover lost sales and generate more revenue
- Automatically contact customers to complete their purchase
- Fully customizable email templates
- Include a discount code to entice buyers to come back
Here’s an example of an Abandoned Cart email with a discounted email code:
Ease of Design
Earlier we talked about how Selz has a true store building function. While Gumroad does allow you to build landing pages, here’s what one user reports:
“Virtually no options are given for the design of the sales page. Take their design or leave it–only minor tweaking is available.”
So, if you simply need a landing page for your store, no problem. But if you’re looking to take your eCommerce store and turn it into a full on website, then Selz may be a better choice.
Selz offers a full store builder – meaning they have a drag and drop type designer that allows you to create and customize your website exactly how you want it. They use content blocks to let you add anything you want: music, videos, photos, blog posts, maps, and more. Selz gives you the opportunity to have your entire website dedicated to your business without even needing to know web design, coding, etc.
Whether you’re just getting started selling online or you’ve mastered the art of ecommerce, it’s always helpful to be on a platform that provides the tools and resouces you need to continue to grow and learn. Both Selz and Gumroad have blogs dedicated to providing the guides and tools you need as an online seller. Let’s take a look at the resources these blogs provide:
Selz has a Help Center and an extensive blog for sellers called FounderU. FounderU is organized into 15 categories dedicated to helping you in the specific areas you need. From learning how to sell eBooks to tidying up your email marketing skills, FounderU has you covered. FounderU also provides in depth interviews with successful Founders, detailed guides and ebooks, and long-form series from educated writers. If you subscribe for the weekly newsletter, you will have these helpful tools delivered right to your inbox every week.
Gumroad also has a Help Center and a blog for sellers. Gumroad’s blog is organized into 4 categories: Feature Updates, Creator Stories, Tips and Tricks, and Selling Trends. Within these categories, Gumroad provides helpful content and guides for sellers along with success stories from some Gumroad sellers.
While both platforms provide a space for learning and inspiration for it’s users, Selz’s FounderU out performs Gumroad’s blog in terms or organization, ease of use, and depth of content.
Even the most tech-savvy person on the internet still needs support sometimes. There’s a new type of technical support being offered by tech companies these days, which often provides little to no service unless you’re a paying user. Not to mention, most companies just straight up don’t provide any phone support. When you’re looking at the support system behind Selz and Gumroad, there is a stark contrast.
Gumroad has email support. That’s it. You can email them at firstname.lastname@example.org. For some people, that’s probably enough. They do also offer a Help Center, which has a few articles with common problems. As a less-techie person myself, this doesn’t quite cut it for me. This minimal support alone is a major factor for people looking for alternatives to Gumroad recently.
Selz customer support, while mostly online, offers 24/7 live support. You can not only reach the help desk from email@example.com, they also offer a live chat feature where you can chat with a customer service rep within your dashboard.
Selz support usually responds almost immediately on chat, and emails are almost just as fast. The 24/7 support is nice too, as we all know most entrepreneurs are burning the midnight oil. Not to mention, worldwide service.
Now, one additional function of support that Selz offers is 15 Minute Set-up Sessions. You schedule this ahead of time, and a Selz Expert will call you and walk you through any support issue you may be having. They’ll even give you a rundown of the whole Selz system to help you get started. Additionally, they do offer 1-hour Set-up Sessions for a fee. These sessions, even though you do have to pay for them, are incredibly helpful and you essentially get your own account manager going forward for any issues you may have.
The Bottom Line:
The major difference between Selz and Gumroad is that Selz has vastly more features that help businesses grow. Both can be used to sell physical products, digital products, pre-sales and rentals, but only Selz can be used for services. Selz offers an entire eStore while Gumroad only offers a landing page. Selz doesn’t offer a subscription option, but does have a less expensive transaction fee. Gumroad’s Discover feature is cool, but carries a hefty price tag that may not be worth it.
Not to mention, when it comes to customer support, Selz is the only way to go here. If you think you’re going to need a little extra help, Selz is your best bet.
With similar pricing structures, choosing a Gumroad alternative comes down to what features you need to grow your business and increase sales.
Conclusion: Finding the Best Alternatives to Gumroad
Gumroad isn’t a bad choice and is certainly capable of handling sales transaction. Although it can have higher processing fees, it does have a free option that can be used on a wide variety of platforms. It’s biggest innovation, the Discover feature, is costly but may give you a few more opportunities to sell your products.
But if you’re looking for alternatives to Gumroad, Selz is an innovative eCommerce solution designed to help you not only start your business, but grow it as well. Let’s take a look at a few of these features.
You can add multiple product images to your items to show your customers every angle, every variant and every glossy photo. Front and back, top and sides – you’ve got it covered.
You can add a store search button so your customers can find exactly what they’re looking for.
You can add a rotating banner carousel in your store’s header to catch and keep a customer’s attention.
And these are just a few new features that came out in one month! Selz is continually updating their platform with helpful resources and new features to help their sellers grow. So when deciding on an alternative to Gumroad, or any other eCommerce solution, the question is do you stay with something that is adequate or do you choose a provider that is as dedicated to your success as you are?