12 min read
Not all ecommerce solutions are created equal. If you’re looking for alternatives to Gumroad, you’re probably familiar with how this particular service works.
Click. Buy. Send. That’s the ecommerce cycle. It’s not that complicated. All you need is an ecommerce solution that helps you process sales transactions. Right? Well, not quite.
Gumroad could be a good choice when it comes to selling online, but it lacks many of the features needed to be a true ecommerce platform.
For instance, it won’t give you a customizable online store, and when you take a closer look at their fees, they may start cutting into your profits.
So if you’re looking for a full ecommerce platform that is as easy to use as Gumroad, consider Selz. It’s a simple and powerful solution that has innovative features that Gumroad simply doesn’t have. It’s also affordable and has the tools and resources to help grow your business.
This quick guide will highlight the differences between Gumroad and Selz so you can make an informed decision on which ecommerce solution is best for your business.
Gumroad was founded in 2011 with creators in mind, making it simple for creative entrepreneurs to connect with their customers directly. Gumroad is an “all-in-one solution” designed to place the emphasis on the product. It has become a popular platform for artists, designers, authors, and other creative entrepreneurs.
How Gumroad Works
Gumroad is an easy solution to use and lets you sell in a wide variety of places like blogs, social media, and websites.
You list your product on the Gumroad dashboard and you’ll get a link that you can share. You can also set up a widget to integrate on your own website or have a Gumroad landing page.
With Gumroad, you can choose to send your customers directly to a single product page, or to your entire profile where they can see multiple products at once. According to Gumroad, “if you make stuff for people to buy — Gumroad is for you.”
Gumroad also has a new feature called Discover that recommends your products to customers who buy from other Gumroad sellers. If you enable the Discover feature, your products may be recommended on receipts and download pages. This feature adds an extra 10% to each sale’s processing fee, which brings the free plans price to 18.5% per sale.
However, there are a lot of features that Gumroad doesn’t offer, which may cause you to miss out on important sales. There are lots of reasons people are looking for alternatives to Gumroad, and this lack of innovations and features is one of them.
Selz, the ecommerce platform for growing businesses
Established in 2013, Selz has offices in the United States and Australia to cover world time zones. Selz offers a simple and powerful solution for online stores, blogs, existing websites and social selling. Business News Daily also calls Selz the “best ecommerce software for digital downloads.”
How Selz Works
Like Gumroad, Selz helps you make sales on multiple platforms (social media, blogs, etc.). Unlike Gumroad, Selz offers sellers a comprehensive set of small business features, not just a landing page.
If you’re looking for alternatives to Gumroad, let’s keep looking at what Selz offers that Gumroad may not.
Alternatives to Gumroad: What can you sell?
If you’re looking for alternatives to Gumroad, it may be because you have found that you can’t sell a certain product on Gumroad.
While Gumroad could be a great option for physical or digital downloads, your options are limited to just that. Let’s take a look at the type of products you can sell using Selz vs. Gumroad:
- Physical products (crafts, beauty, clothing, etc.)
- Digital products (ebooks, videos, apps, etc.)
- Physical products (clothing, equipment, etc.)
- Digital products (eBooks, videos, apps, etc.)
- Services (coaching, consulting, etc.)
Gumroad does not allow sellers to sell any type of service, which may limit your online store’s potential.
For example, you may be selling pre-made nutrition plans as PDF downloads, but one day decide you want to start doing one-on-one nutrition coaching with some of your customers.
With Selz, this would be an easy option as you have the ability to sell your coaching or consulting services alongside your digital products.
If you were using Gumroad, you would not have this option and will find yourself searching for alternatives to Gumroad in the future.
Alternatives to Gumroad: Pricing
Now that you know a little about what Selz and Gumroad offer, your next question is probably about the price. That’s a smart way to compare ecommerce solutions and find affordable alternatives to Gumroad.
However, the ecommerce game is all about features.
Price certainly matters as every ecommerce solution offers different features for each level of their service.
So to really compare Gumroad and Selz, we have to break down each plan to see what they offer and understand what you need to make your business succeed.
We’ll start by seeing what types of plans each service offers and then move on to a features comparison.
Selz has three plans available. While still extremely affordable at $29 per month, the Selz Basic plan has unlimited items, no transaction fees, and a low processing fee. Unlike Gumroad, Selz also has annual plans, offered at a discounted rate.
Gumroad’s pricing structure is different from Selz. Gumroad only offers two plans: free and a premium option. Let’s take a look at these two plans:
The Bottom Line
Price-wise, Gumroad is less expensive at first glance. But Gumroad’s processing fee is higher at 3.5% compared to Selz at 2.9%. These fees will make a big difference as your business grows.
For some, this difference may be enough to make a decision, but for others, we need to dig a little deeper.
We need to compare the features from two plans and dive a little deeper into Gumroad’s Discover option to see if it’s really worth an extra 10% per sale.
Alternatives to Gumroad: Features and Resources
A good ecommerce solution is one that helps you grow your business, not just process your sales.
To get an idea about how these two platforms stack up against each other in terms of helping the seller grow, let’s look at the features each platform offers.
These are the basic features that come with any Selz plan:
- Staff accounts
- Google Shopping
- Unlimited storage, bandwidth & customers
- Buy buttons and widgets
- Fully customizable online store
- Advanced analytics
- Customer management
- Facebook store
- Discounts codes
- Secure digital file delivery
- Global tax settings
- Real-time fraud protection
- Free SSL certificate
- Unlimited products
- Pages & Blog
- Apps & Integrations
- Custom Domain
- Shopping Cart
- Worldwide Shipping
- Abandoned Cart
Here are some of Gumroad’s professional features:
- Online page
- License Keys
- Discount codes and subscriptions
- Customer accounts
While this gives you an idea of the comparable features of Selz and Gumroad, each platform has a few standout features we need to investigate.
Selz has additional features that will outweigh the Discover feature for most small businesses. This is yet another reason why lots of people have started looking for alternatives to Gumroad.
Let’s take a closer look at each of these features to help you decide what your business needs.
Gumroad’s Discover Feature
Gumroad’s most unique feature for sellers is their Discover option. Recommended products will show up on receipts of similar products and on downloaded pages.
Gumroad Discover is like a marketplace where sellers can see what other Gumroad sellers offer, similar to Etsy. While it does open up the opportunity to make additional sales with little to no marketing efforts, any sale made through this feature will be charged an extra 10% per sale.
Here are a few recommendations in the Food and Cooking section:
Selz’s Abandoned Cart Feature
Over 67% of online shopping carts are abandoned before the customer completes a sale. Yet these are not all lost sales. Selz’s Abandoned Cart feature helps you win back these customers by sending gentle email reminders with an incentive to purchase your product.
With Abandoned Cart emails, you can:
- Recover lost sales and generate more revenue
- Automatically contact customers to complete their purchase
- Fully customizable email templates
- Include a discount code to entice buyers to come back
Here’s an example of an Abandoned Cart email with a discounted email code:
Ease of Design
While Gumroad does allow you to build landing pages, here’s what one user reports:
“Virtually no options are given for the design of the sales page. Take their design or leave it–only minor tweaking is available.”
So, if you simply need a landing page for your store, no problem. But if you’re looking to take your ecommerce store and turn it into a true website, then Selz may be a better choice.
Selz offers a full store builder – meaning they have a drag and drop designer that allows you to create and customize your website exactly how you want it.
Content blocks let you add anything you want: music, videos, photos, blog posts, maps, and more. Selz gives you the opportunity to have your entire website dedicated to your business without web design or coding knowledge.
You can see how it works here.
Whether you’re just getting started selling online or you’ve mastered the art of ecommerce, it’s always helpful to be on a platform that provides the tools and resources you need to continue to grow and learn.
Both Selz and Gumroad have blogs dedicated to providing the guides and tools you need as an online seller. Let’s take a look at the resources these blogs provide:
Some content for creative businesses includes:
How to Sell Artwork Online (and Keep the Profits)
48 Creative Business Ideas (That You Can Start Today!)
How to Sell Jewelry Online in Seven Simple Steps
How to Start a Photography Business in 4 Simple Steps
The Selz blog also provides in-depth interviews with successful founders, detailed guides, and long-form series from experienced writers. If you subscribe to the weekly newsletter, you will have these helpful tools delivered right to your inbox every week.
Gumroad also has a help center and a blog for sellers. Gumroad provides helpful content and guides for sellers along with success stories from some Gumroad sellers.
While both platforms provide a space for learning and inspiration for its users, the Selz blog outperforms Gumroad’s blog in terms of organization, ease of use, and depth of content.
Even the most tech-savvy person on the internet still needs support sometimes. There’s a new type of technical support being offered by tech companies these days, which often provides little to no service unless you’re a paying user. When you’re looking at the support system behind Selz and Gumroad, there is a stark contrast.
Support at Gumroad
Gumroad has email support. That’s it. You can email them at [email protected] For some people, that’s probably enough. They do also offer a help center, which has a few articles with common problems.
As a less-techie person myself, this doesn’t quite cut it for me. This minimal support is a major challenge for people looking for alternatives to Gumroad recently.
Support at Selz
Selz customer support, while mostly online, offers 24/7 live support. You can not only reach the help desk from [email protected], but they also offer a live chat feature where you can chat with a customer service rep within your dashboard.
Selz support usually responds almost immediately on chat, and email responses are almost as fast. The 24/7 support is helpful too, since you and your online customers live all over the world.
They’ll even give you a rundown of the whole Selz system to help you get started. These sessions are incredibly helpful.
The Bottom Line
The major difference between Selz and Gumroad is that Selz has vastly more features that help businesses grow.
Both can be used to sell physical products, digital products, pre-sales, and rentals, but only Selz can be used for services.
Selz offers a fully customizable online store while Gumroad only offers a landing page.
Selz doesn’t offer a subscription option but does offer staff accounts. Gumroad’s Discover feature is cool but carries a hefty price tag that may not be worth it.
Not to mention, when it comes to customer support, Selz is the only way to go here. If you think you’re going to need a little extra help, Selz is your best bet.
Choosing a Gumroad alternative comes down to what features you need to grow your business and increase sales.
Conclusion: Finding the Best Alternatives to Gumroad
Gumroad isn’t a bad choice and is certainly capable of handling sales transaction. Although it can have higher processing fees, it does have a free option that can be used on a wide variety of platforms. Their biggest innovation, the Discover feature, is costly but may give you a few more opportunities to sell your products.
But if you’re looking for alternatives to Gumroad, Selz is an innovative ecommerce solution designed to help you grow your business.
Let’s take a look at a few more of these features.
- Staff accounts offer security and functionality to your business processes as you grow and scale.
- You can add up to 25 product images to your items to show your customers every angle, every variant, and every glossy photo. Front and back, top and sides – you’ve got it covered.
- Google Shopping directly connects your online store to an enormous digital marketplace
- Zero transaction fees, more payment processing options, and lower processing fees
- Gumroad lets you sell physical and digital products, but isn’t equipped to sell services. You can learn more about how to grow a business by selling services here.
Selz is continually updating our platform with helpful resources and new features to help their sellers grow.
So when deciding on an ecommerce solution, the question is, do you stay with an adequate product or do you choose an ecommerce solution that is as dedicated to your success as you are?