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Tumblr is by far one of the best microblogging platforms for sharing quick, inspired insights into your work-life, hobbies and general interests.

Seemingly anything goes on Tumblr and with its vast network of users tumbling content from across the web; it’s a great place to establish yourself as a brand or an individual blogger.

Other brands have started to sell on Tumblr. Are you ready to start a Tumblr store?

Once you’ve got an amazing site, however, how do you turn that passion that attracted you to Tumblr in the first place, into something you can profit from?

How to Sell on Tumblr and Build a Tumblr Online Store

Tumblr Shopping: Think Quick, Easy, and Digital
Sell on Tumblr with Buttons, Widgets, and Embedding
Customized Tumblr Online Store
The Benefits of Using Selz to Sell on Tumblr

Pinterest graphic for article how to sell on tumblr and build a tumblr online store from Selz the ecommerce platform for growing business

Tumblr Shopping: Think Quick, Easy, and Digital

Since Tumblr is fairly fast-paced it makes sense to sell products that are equally as consumable. Your audience’s attention span is most likely a fleeting thing, therefore selling digital products like eBooks, short courses and videos is a great way to capture their attention.

Digital products can be easily downloaded, stored and synced to multiple devices. They’re highly mobile and suit the swiftness of your audience’s mindset. Yet how do you make it just as easy for your customers to purchase from your Tumblr store?

Sell on Tumblr with Buttons, Widgets, and Embedding

The best way to quickly sell your first product from your Tumblr blog is to use either a buy button or widget of your product.

To create your product, first, create an account on Selz. You’ll be able to start adding products straight away by clicking on ‘Items’ in the left-hand sidebar, then ‘Add an Item’. Your items will automatically go into your free store, which you can access by clicking on ‘Store’ then ‘Preview’ in the left-hand sidebar. You’ll see your new store, and have options to customize from there.

To find your button and widget options, select “Buttons and Widgets” from the left-hand sidebar and select the best option for your Tumblr store. From there you’ll be able to customize the color of your buttons and a few other options before copying the code in the top right-hand corner of the page.

Placing the buttons or widgets onto your site is as simple as pasting the code into your blog post or page (via the HTML editor).

Customized Tumblr Online Store

You can add your entire store to sell on Tumblr. Attaching a customized Selz store to your Tumblr blog is simple. All you need to do is create a link on your Tumblr site for a seamless experience. Here’s how you do it:

Store to Your Tumblr Site this image shows what it will look like, then do some targeted advertising for sales

If you’d like to customize the look of your Tumblr online store you can choose from a range of beautiful themes, and use our drag and drop store builder to build your online store just how you want it.

This is how your online store can look using the Simple Theme:

Add an online Store to Your Tumblr Site with for small business growth

Next head over to your Tumblr blog and create a link on your home page leading to your new Selz Tumblr online store.

The Benefits of Using Selz to Sell on Tumblr

There are lots of benefits for choosing to sell your products and services from your Tumblr store using Selz. These include:

  • It’s free to start and sell on Tumblr with Selz
  • Setting up a store is simple and can be done in a few minutes
  • No changes to your Tumblr site are needed
  • The Selz checkout is highly professional and keeps your customers on your site
  • Everything is taken care of by Selz – you get a reliable, secure store and don’t have to worry about SSL and other security issues
  • Streaming or downloading of videos is included with no bandwidth or storage limits to worry about
  • You can link your store to integrations like AWeber or MailChimp to automate emails and other marketing
  • Payment processing is included
  • You can fully customize the look of your Tumblr store to match the vision of your Tumblr site

Put What You’ve Learned into Action

You can get started with Selz with a free 14-day trial. See for yourself how quick and easy it is to create a Tumblr store or to sell on Tumblr with your blog.

About the author

Geoff Austin

I talk and write a lot. Some of it about ecommerce, selling online, startups, SEO, digital marketing.

Currently, head of analytics for an automotive business in Sydney, facilitating a culture of data-driven decisions. Delivering data-based insights and intelligence.

Chauffeur to twin daughters and a pizza chef master.

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